Quality Content Generates Leads,

Content builds relationships. Relationships are built on trust. Trust drives revenue.

by Andrew Davis
content marketing,organic traffic,quality content,brand authority,content drives traffic,

Organic Traffic

Generate quality inbound traffic to your website because targeted and optimised content attracts organic and referral traffic

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More Sales

Increase sales – good content attracts people and boosts conversion. Presenting the right content, at the right stage of the buying cycle, will encourage them along the journey to purchase or enquiry​

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Engagement

Increase engagement – valuable content that meets the needs of consumers drives engagement, trust, and loyalty​

Quality Content

 

Quality content that helps to solve problems, informs or entertains, will encourage people to inquire about products or services you are offering or recommending.​

Brand Authority

Build brand authority – consistent, high quality, relevant content that benefits, educates or entertains the targeted audience. It will build trust in your brand, and its credibility – attracting and retaining customers.​

Semantic Technology

Google bought in 2003 the semantic technology from “Applied Semantics” for analysing web pages to find the topic and for the past NINETEEN years they have worked on perfecting the technology And IN THE MEANTIME in 2009 the SEO has changed entirely killing millions of SMB’s and it is still evolving alongside progressing technology.
SEO has changed again drastically in 2012 and nowadays what was once considered as safe can get the website penalised because Google is working on wiping out ALL content from the SERPs if it has been “engineered” to rank well by optimizing the content for a specific phrase or two or producing thin content.

CONTENT MARKETING DRIVES TRAFFIC

Google has access to CIRCA technology, which understands, organises, and extracts knowledge from websites and information repositories in a way that mimics human thought and enables more effective information retrieval and that can help Google to understand words on a page in much the same way as a human.

But you might be asking how does knowing this, help us to create better content?

Well, when we develop content, we need to think like a human and forget about automated systems once and for all.

Does an article written by an expert in a field repeat the same crucial phrase at a density of 2-4%?

Of course not, they will write using the words and phrases that NEED TO BE USED to write the best possible article on the topic. But how to convert well-written material or content into the flood of traffic.

Well, that is the secret to SUCCESSFUL CONTENT MARKETING

So, what is content marketing?

“Content marketing is the creation and promotion of quality content for clearly defined audience groups with the intent of converting prospects into customers”

I produce content material with real people in mind and not for automated distribution

Take charge of your business performance. Call now

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DEMO SITES LINKS:

Please note, that the demo sites are not entirely mobile optimised but live productions based on the specification are fully PC, Tablet, and Mobile optimised or produced in three (or more) different formats to accommodate content to a variety of screen sizes across the board.

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